PARTNER ARTICLE – With its new “My carbon footprint” service, Monabanq enables its customers to obtain, in real time, an estimate of their carbon footprint and then to act in favor of the environment.
Monabanq enables its customers to reduce their carbon footprint
What if every euro spent helped you to act in favor of the environment? With its new free service “My carbon footprint”, Monabanq allows its customers to obtain an estimate of their carbon footprint in real time. The holders of this service can know the ecological impact of their expenses. This estimate is the first step for then, if they wish, adapting and adjusting their daily behavior to reduce their carbon footprint.
Commentary Monabanq estimates the carbon footprint of its customers?
Accessible from the Monabanq mobile application and from the Customer Area on the online banking website, the “My carbon footprint” feature allows you to calculate the greenhouse gas (GHG) emissions associated with the expenses recorded at the start of of the deposit account. Each expenditure is estimated in kgCO2. This calculation is defined according to lifestyle habits and expenditure sectors: housing (water, gas, electricity, etc.), transport (gasoline), day-to-day services (telephone subscriptions, internet, etc.) and daily expenses such as food. Then, when the results are issued, users can improve their “score” by modifying their consumption choices, for example.
“My carbon footprint”, a proof of signature “people before money”
With the “My carbon footprint” service, Monabanq also confirms its positioning and brand signature. Putting people before money means supporting our customers who want to reduce their carbon footprint. “With this service, our customers can, if they wish, take advantage of this opportunity to become an actor and to act in favor of the environment. And it starts simply by getting a free and instant estimate of their carbon footprint thanks to their purchases. It is our role to support our customers in this process. The “My carbon footprint” service is in line with the values conveyed by Monabanq and allows us to promote our societal and environmental commitments”, underlines Amandine Montac, Marketing Director of Monabanq.
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Monabanq, a committed and responsible bank
The “My carbon footprint” service is a logical continuation of actions taken by Monabanq in favor of the environment. This service takes over from the “Green by Monabanq” program, launched in the spring of 2020. As a reminder, the day after the first confinement, Monabanq had become the online bank to allow its customers to obtain an estimate of their carbon footprint. by offering them this data, each quarter, on their bank statement. Anxious to be part of a sustainable and responsible approach, Monabanq’s new TV spot, launched in September 2021, had also been the subject of a committed production. Finally, since 2021, Monabanq has been supported by the agency The Good Company, a company with a committed and responsible mission, a member of 1% for the planet and in the process of obtaining B-Corp label certification.